Negative Impacts Shown By Fast Fashion

Fast fashion is a contemporary term used by fashion retailers for designs that move from catwalk quickly to capture current fashion trends. The fast fashion is not only about quickly moving from the runway to store to consumer, but also to the garbage bin. The fashion industry is the second largest polluter of clean water globally after agriculture.

Trendy clothes and shoes attract many customers and after the trend is gone those clothes and shoes are dumped into the sea. We, humans, are choosy and always want to follow trends without realising what we are doing to our own planet. We are destroying our planet by following and neglecting the impacts of fast fashion. Brands that follow fast fashion are made for immediate consumption, rather than for long-term wear.

Fashion industries should follow sustainable fashion. Sustainable fashion is a movement and process of fostering change to fashion products and the fashion system towards greater ecological integrity and social justice. Levi's, Everlane, Patagonia, Thredup, Pact are some sustainable fashion brands. Recycling is one of the most sustainable ways to live, whether it's reusing bags, throwing your paper, plastic and metal into a recycling bin.